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B2B marketing expert services for complex sale environments

We focus on projects that have a concrete and measurable effect on business. Our partnerships aim, for example, to boost sales efficiency, to win new customer accounts or to expand existing ones. Our expertise includes generating high-quality leads, account-based marketing, sales and marketing cooperation, and measuring the effect of marketing on business performance in long and complex sales processes.

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OPAS

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OPAS

Account based -markkinoinnin aloittaminen

Pohditko, miten lähteä liikkeelle strategisen ABM:n toteuttamisessa? Materiaalimme opastaa sinut vaihe vaihteelta onnistuneen account based -markkinoinnin suunnitelman rakentamiseen. Luo suunnitelma, joka sitouttaa myös myynnin ABM:n toteuttamiseen!

LATAA OPAS

Our servises —

As a forerunner in strategic ABM in the Nordic countries, we can help you to get started with and to implement ABM. We have the means to find the most efficient operating practices to support current strategic customer accounts growth and win new ones.

ABM services:

  • ABM Audit – a free sample of our work

  • Opportunity audit – identification of the most suitable model and best pilot opportunity before getting started

  • Account-based marketing strategies and plans for selected strategic customers

  • Advisory service to support your team

  • Creation of and training for ABM operating practices

  • Implementation partnerships to kick off ABM

We will support your team with our decade-long experience in generating efficient B2B leads. We apply the best practices of inbound, ABM, marketing automation, and content marketing, customized for complex and long sales processes.

Services:

  • Plan for generating high-quality leads and a roadmap for reaching lead generation goals

  • Implementation partnership for lead generation

  • Marketing Pipeline Audit – a free sample of our work

We plan and implement a combination of the best practices of ABM and inbound, customized to reach a limited target audience and to support sales. This not only increases brand awareness but also results in measurable growth in the quantity and quality of inbound offers.

Services:

  • GamePlan – increasing visibility in the key target group

  • Implementation partnership to reach your goals

  • Known Advisor Audit – a free sample of our work

We help your business and marketing management to crystallize their operating practices in order to set business goals for your marketing, build metrics to measure success, and create seamless cooperation between internal stakeholders.

Services:

  • Marketing and sales cooperation model creation and training

  • Support for setting the right marketing goals and measuring business impact

  • Modern marketing management – from ad hoc to a systematic approach

  • Development proposals for the best operating practices in marketing in complex sale environment – a free sample of our work

Our training is designed for ambitious marketing and senior business management in B2B organisations operating in complex sale environments. We also offer open training for digital, communications and advertising agencies in marketing development and measurement in complex sale environments.

Services:

  • Trainings for businesses

  • Trainings for offices

  • Advisory service for marketing and sales managers to support the team

  • MasterMind Group for sales managers to increase their competence

Why talk to us?

Understanding of complex sale environments

We specialize in marketing in complex sale environments, and our customers’ sales processes are long. We know how marketing can be used to support business goals, even if the sales process takes four years, for example, involves more than ten decision-makers and the final customer value is several millions. Our expertise is not only limited to marketing: we also understand the sales world and its concepts such as customer-specific sales plans.

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100% satisfaction and performance guarantee

Our philosophy is that marketing should always bring added value to a company. We specialize in projects in which performance is always tied to measurable sales and business goals. What counts are the results. Results are also the reason why our company still exists and what we excel in. This is why we offer a guarantee to all our projects.

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Cooperation models for a world-class customer experience – NPS over 60

We are a company you can put your trust in. We adhere to the agreed timetables and work as part of your team and in cooperation with your other partners. We share our expertise continuously and challenge your thinking. If problems occur, we approach them in a solution-oriented manner. We value open communication and will not abandon you. We carry our responsibility, and will deliver results.

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How can we help you?

Book a free discussion to get tips from our experts to develop your marketing.